Why you should invest time in creating more content ideas than you can handle
So many marketers, aspiring bloggers or social influencers start out with a whole bunch of energy and motivation. They decide they’re going to write more, create more content, grow their audience, and reach their goals. They’re kicking out idea after idea, content piece after content piece. They’re killing it!
But then they hit their first speedbump and reality sets in. The creative juices stop flowing as freely as they were before. This is where having invested in a list of ideas saves the day: in moments when you’re not inspired, you can simply pick an idea from your list, and create your post for the day.
But there are a couple more reasons to invest in a neverending list of content ideas. Read on to find out what they are, and to find out how you can never run out of content ideas again.
More Content ideas? Sometimes quantity gets you quality
Never bet on one horse, right? Just because you have that lightbulb turn on in your head when you get a new idea, that doesn’t necessarily mean that it’s the best idea or the one you should spend your time and maybe budget on.
Sometimes, more is better, and sometimes quantity does help you get more quality. Why?
Having a list of ideas will help you to see what else is out there. What else can you create and which content idea deserves your attention first? When you have a list of content ideas, you get to pick and choose whichever idea for an article or social media post fits your audience’s needs best.
Better yet: ask someone from your audience, or even a small focus group of trusted friends, coworkers, customers, or fans — to rate the ideas on your list. This way you’ll know for sure which topics and which ideas your audience is actually waiting to hear from you about.
More content ideas as the raw material for your marketing strategy
Additionally, having a list of content ideas can help you mindmap and see how you can link multiple pieces of content together. This can be a great basis for building out your online marketing or content strategy. Use the ideas in your list as the raw material, and structure them to fit your strategy.
More about creating a basic content strategy?
Read this article and find out why having a strategy to your content is important, and how you can build your own strategy in 8 simple steps.
How to never run out of content ideas again
Having a list of content ideas that you keep adding new ideas to, is a wonderful thing to set up for yourself as a writer. By the way, the StoryLab.ai writing workspace lets you save as many ideas as you want, to come back to at any time and start working on again.
But how do you get that list filled with (great) ideas in the first place?
Of course you could simply sit down and brainstorm for ideas — alone, or in a team. You can set a weekly or monthly date and time at which you always make sure to do some research, brainstorm and add to your list of ideas. But that can obviously be very time-consuming. Not what you’re looking for?
This is where the power of AI comes in extremely handy.
Generate endless content ideas in an instant with AI
The major upside of AI copy generators, is that you as a copywriter, content creator, or multiple hat marketer won’t have to stare at a blank page ever again. Ever.
AI copy generating tools are very very good at creating very decent, human-sounding content for all your storytelling, blogging, and content marketing needs. And because the content is created by smart machines, it’s created at a speed that is unimaginable for a human being. This is AI power at its best.
How to get the most out of your AI copywriting assistant — and yourself
So how to get the most out of your AI copywriting assistant? It’s actually fairly simple.
Use your AI copywriting tool to generate ideas. Ideas for stories. Ideas for titles, outlines, intros, heck, even ideas for entire blocks of text for ads, blogs, e-mails, and whatever else you need.
But then: let your unique, human creativity and insight come to play. This is how human intelligence and machine intelligence can maximize each other’s strengths.
Give our Content Idea Generator a Try
In short: it’s a great idea to generate multiple content ideas, and add them to your list — as long as it does not take you days to do so.
That’s exactly why we created StoryLab.ai: to help and inspire storytellers to create great new pieces of content.
Give our Content Idea Generator a try for free.
The first few runs are on us.
Get great Content Ideas in half the time
There is nothing worst than staring at a blank piece of paper. StoryLab.ai’s Content Idea Generator helps you to get new ideas and even complete copy with a click of a button.
Get inspired by how many different content ideas you can generate for your next piece of content. Our Marketing Copy Generators run on GPT-3. Trained, as the largest and qualitatively best Natural Language Processing model.
Get started for free.