Start creating better content with our Growth Storytelling Framework
All the resources we’ve discussed above have frameworks and checklists in our Growth Storytelling Framework. Be sure to check it out for free and ask us any question in our LinkedIn Group.
Top Content Creation Tools that will make your life easier
Let’s proceed with the Ultimate Content Creation Guide and go over a couple of tactical subjects.
First of all, you probably want to scale your content creation efforts and fuel your Inbound Marketing Strategy. Therefore you need tools to write easier and faster and to create visuals. Here are a couple of tools we recommend.
A couple of these Content Writing Tools you probably already know. If you don’t you’ll be surprised at what you’ve been missing out and how great they are at helping you reach your content creation goals.
Check out Grammarly if you did not have had the chance yet. Their free model is great at helping you improve your writing. You just need to type and Grammarly will give you recommendations. It’s that easy.
Their paid option is also amazing. It helps even better and you can set up your brand writing guidelines. This way, anyone on your team gets notified when they are using words they are not supposed to.
What’s great about Google Docs is that you can easily collaborate with colleagues or freelance content writers. No more sending emails with Word Docs and hoping you’re editing the latest version. Work in the cloud for free and collaborate easily.
At StoryLab.ai, we’re committed to helping you create better content faster. Our AI Marketing Copy Generators can not just help you come up with Content Ideas, they can also help you generate Blog Intro’s, Outlines, Social Media Captions, Facebook ad copy, and much more. Check them out. You can get started for free.
As an example, here’s what the AI-Powered LinkedIn Caption Generator looks like. Our input was: ‘How to create a great Content Creation Strategy’.
Examples of what the AI LinkedIn Caption Generator created:
- It’s time to create winning content! Get your creativity flowing with our guide on forming an effective Content Creation Strategy. Learn the basics of how to plan, research, and execute a comprehensive strategy that will help you stand out from the crowd ➡️
- Need help understanding how to create a great content creation strategy? Our ultimate guide will take you through the basics and provide tips on how to become an expert. Download your free copy now! ➡️
- Content is king, but it takes more than just great content to build an effective content creation strategy. Here’s how to get started on the path to success! 📝🎯👩💻
Pretty cool, right? I can now choose to re-run the AI Tool or select an output, add my unique human touch, and post it on LinkedIn.
Do you want to use a slightly different word, but not sure which one? Look up synonyms at Thesaurus.com and don’t just write beautiful, but breathtaking content.
Next to writing, you also want to create beautiful content. Here’s how content creation tools can help.
How do you create beautiful visuals at the moment? Paint? InDesign? PhotoShop? Have you ever tried Canva? We’ve been using it for years and it helps to speed up content creation and design enormously. Check out their free version and thousands of ready made templates to see why we’ve been using it for years.
Google Web Stories
Are you looking to switch it up a bit? Done with presenting all your content on a blog or video? Check out Google Web Stories, here’s one we made. After you’ve installed it, it’s super easy to take a template, adjust it and simply publish it to the web.
Next to Canva, we’ve also been using InkScape for years. It’s an Open Source flexible drawing tool that is quite similar to InDesign. All images created in this blog post. Actually on the entire website or on our social profiles are created with Canva or InkScape.
Content Creation Trends to look out for in 2023
2021, what a year it has been. What will 2023 bring us? What will Content Creation look like this year? And how about the future of Content Creation?
Here are a couple of content creation trends worth looking out for.
More breathtaking content will be created
Lucky for us, gone are the days that the internet and our devices were ugly. People appreciate beauty. More and more content creators understand that and do their best to create something worth seeing, sharing, and indexing in Search Engines.
AI Content Creation
We see a rapid growth in the usage of our AI Marketing Copy Generators and the technology is improving rapidly. More and more content creators will harness the power if AI Tools while adding their unique human touch to every piece of content they create. Here’s why AI Content Creation is the top Marketing Trend for 2023.
Micro Content Creation
Just like Instagram Stories and Google Web Stories, micro content will be created more often. People will also create micro content on writing platforms such as Medium and SubStack. People want to express themselves and have the means to do so.
The Future of Content Creation
We’ve recently seen the introduction of the MetaVerse, people appreciate beauty, humans can not anticipate how fast technologies improve, how will the future of content creation look like?
We’ve just gone over the different Content Creation Tools. I remember when I was creating my first pieces of content and the website generator was very basic, I needed to create every visual in Pain and later in InkScape which took a very long time compared to Canva, and now we have AI Copy Generators and Google Web Stories and we can create something amazing in minutes. Minutes!
Technology is going to play a big role in assisting content creators to do their jobs well and consumers are going to be very picky in the content they consume.
Deep fakes are going to be in our everyday lives and we can create and visit virtual worlds.
It’s an exciting time to live in and to be a creator.
Even though content creation was very basic thousands of years ago. the drawings in the caves remain the be admired.
Will your creations be worth being kept alive?
Stay awesome, create beauty.
All the best,
Content Creation FAQs
What is content creation?
Content Creation is the art of creating a helpful piece of written content, video, or image. This can be digital or physical.
What is a content creation example?
Examples are: blog posts, infographics, white papers, YouTube videos, Social Media posts, and more.
How do I start with content creation?
- Understand your audience;
- Set up a content creation strategy;
- Brainstorm ideas;
- Determine if you want to create a written piece or visual (image / video);
- Create an outline or script;
- Start creating.
What does a content creator do?
A content creator strategises, coordinates, creates, and oftentimes distributes and reports on created content.
Is content creation a skill?
Content creation is a skill and a talent. Everyone can start creating content and be successful. Some content creators are more talented at writing stories or creating visual content.
Is content creation art?
You can indeed see content creation as an art. It is creating something meaningful for others. The more content you create, the better you get at it.
Who is the most famous content creator?
- Elon Musk
- Gary Vaynerchuck
What is digital content creation?
This is content that is being created and distributed digitally. An example is a blog post or infographic.
Are YouTubers content creators?
Everyone that is creating videos and publishing them online is a content creator. Also, people publishing videos on YouTube.
What skills are required for content creators?
- Empathy to understand your audience;
- Creativity to go from problem to solution;
- Communication skills to explain the solution;
- Research skills to find solutions to problems;
- Writing skills;
- Visual editing skills.
Is a blogger a content creator?
Everyone that creates and publishes articles is a content creator. Thus, also people that write blog articles.
How do I become a freelance content creator?
- Create at least 50 pieces of content;
- Improve your content creation skills (see above);
- Set up a portfolio;
- Sign up on Freelance platforms like UpWork;
- Network in LinkedIn and other groups;
- Ask friends and former colleagues to recommend you.
Do you need a degree to be a content creator?
After you have published your first article, social media post, or video, you are in theory a content creator. If you want to get employed as a content creator, a marketing or creative degree helps, but it’s not a must. You can work on your portfolio and if an employer likes your work, you can get hired without a degree. The same goes for working as a freelance content creator.
Is content creation a hard skill?
If you have a creative talent, content creation is easy. If creativity is difficult for you, you might struggle. Especially at first.
What is the difference between an influencer and a content creator?
An influencer is by definition a content creator because they are creating content like social media posts. A content creator only becomes an influencer when he or she has built a following.
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Raul Tiru: Raul loves to build companies and help startups and scale-ups grow. Raul started his first website when he was 17 years old, has held several growth marketing positions in fast-growing companies, and has helped companies via his Freelance Marketing services. You can find Raul on his community GlobalOwls where he helps Nonprofits and Startups to do better marketing.