Should You Write Long-Form Content for SEO in 2025?

The short answer is yes. As for the long answer, that is what this post is going to cover.

Chapters

What exactly is long-form content?

Long-form content can be defined as content that spans a large number of words and covers a topic in depth. Examples of long-form content are blogs and articles that range from 2,000 to 5,000 words and elaborate on an entire topic by explaining all the fine points and aspects.

Below is a table outlining the main differences between long-form and short-form content?

Why do people think long-form content is no longer useful?

The reason that we’re writing this post is to dispel a particular notion that has taken hold in the online community recently. Now that SEO is evolving and some older practices are becoming irrelevant, many people have adopted a practice of rejecting almost every traditional SEO technique, even when it is actually effective.

This type of behavior, which is often found exhibited on LinkedIn posts, has a simple reason. People often want to be seen as “mavericks” and innovators in the field of SEO. You’ll find them rejecting traditional techniques and pushing their own methods, while posting screenshots of graph spikes in Google Search Console.

While there is nothing wrong with trying newer methods, pushing the old practices unduly in a bad light is definitely not correct. One such old practice that has become a subject of debate is long-form content.

Many people push the idea that long-form content is no longer useful nowadays. They say it is better to write shorter content that is to the point. While it is true that short, to-the-point content performs nicely in SEO, it doesn’t mean that long-form content has become irrelevant. When created correctly, long-form content can actually outperform shorter content and provide a number of benefits.

To answer the question, people nowadays believe in the inefficacy of long-form content as a result of the online sentiment that labels every old technique as “useless” and “dated.”

Should you write long-form content for SEO in 2025?

Yes, you should write long-form content for SEO in 2025. When writing long-form content, aim for at least 1,500 words. Use an online word counter to check the content length before finalizing it.

Here are some reasons why you should do so:

Long-form content provides better value to readers and improves organic interaction

Long-form content aims to cover various points and aspects of a topic. In doing so, it provides all types of information and data related to the topic and its peripheral concepts. This type of content can prove to be very useful for the readers, and it can improve organic interaction.

Instead of getting a simple impression or “traffic” only as a result of a high ranking in the SERPs, you will be able to get actual clicks and visitors, each of whom could turn into a lucrative lead for your brand.

Long-form content provides better opportunities for internal/external linking

Another benefit of longer content is the increased number of internal and external linking opportunities. In shorter content, adding even a moderate number of links (3 to 5) can sometimes look excessive, as there is not a lot of text.

However, with longer content, even 10 or 12 links can be placed without a problem since there is a lot of text to balance it out.

Long-form content signals to Google that the content is “user-first”

Google prioritizes content that it perceives to be “user-first.” User-first content is written with the needs and preferences of the typical user in mind, and not just the search engine.

Long-form content lets Google know that the publisher is keen on genuinely helping people and not just manipulating the SERP rankings. This causes the content to get an organically high rank, which can bring it more clicks and visitors.

On the other hand, short-form content doesn’t give this signal, as it is often short and saturated with keywords.

Long-form content provides better keyword coverage

With a larger body of text to work with, you can adjust a range of keywords in your content without making them look over the top.

There are different types of keywords that you need to add to your content, including the primary focus keyword and the secondary keywords. Although the focus on KW usage nowadays is not that strict, they are still important. If your strategy revolves heavily around KW use, you should stick to creating long-form content.

Wrapping Up

And with that, we’re going to end this article.

You should create long-form content for SEO as it provides a lot of benefits. Even if every blog or article on your website is not lengthy, make sure at least some of them are. That way, you won’t miss out on the advantages offered by this type of content while also ensuring that you don’t overuse it.

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