Video Brief Generator Powered By AI [Start for Free]

What Is StoryLab.ai’s AI Video Brief Generator?

StoryLab.ai is your go-to online AI tool designed to help you craft better content—quickly and effortlessly.

With the AI Video Brief Generator, you can generate tailored video briefs that inspire creativity and deliver engaging content. Whether you’re brainstorming ideas or fine-tuning a specific concept, the tool ensures your video projects start on the right foot.

Simply input your video topic, pick a style and length, and let AI spark your next great idea. You’ll have 13 creative styles to explore, offering countless angles to captivate your audience.

Start now and see what the AI Video Brief Generator can do for you.

More than just an AI Video Brief Generator

StoryLab.ai is a complete Content Creation Platform. Create Ads, Blog Posts, Social Media Posts, and more in seconds. Check out the video intro to learn more.

Benefits of AI-Powered Video Brief Generator

Crafting compelling video content doesn’t have to feel like pulling teeth. With an AI-powered assistant to provide fresh ideas and multiple creative approaches, you can confidently deliver video concepts that resonate.

Here’s why you’ll love it:

Top benefits of the AI Tone Rewriter

AI modes	13 writing styles
Improves	Copy, creativity, and more
Support	17+ Languages
Price	Free and Premium

Chapters

How to start with the AI Video Brief Generator

Ready to take the guesswork out of video planning? Here’s how easy it is to use the AI Video Brief Generator:

1. Sign up for free at StoryLab.ai. New users get three free runs each month. Need more? Upgrade anytime.
2. Select the Video Brief Generator tool.
3. Enter the topic you want to cover (specific or broad, it’s up to you).
4. Pick a style and preferred length. Then click “Inspire Me.”

For example, if your topic is “How to Improve Your Video Marketing Strategy,” you’ll instantly get tailored suggestions to bring your vision to life. Here’s what it looks like:

Video Brief Generator Output example

**Video Title:** Mastering Video Marketing: Easy Strategies for Marketers

**Video Description:** Unlock the secrets to boosting your video marketing efforts with simple, effective strategies. Perfect for marketers looking to elevate their campaigns and skyrocket engagement.

—

**Video Brief:**

**Hook (0:00-0:10):**
“Did you know that video content is projected to account for 82% of all internet traffic by 2022? If you’re not leveraging video marketing, you’re missing out!”

**Scene 1 (0:10-0:20):**
Introduce the growing importance of video marketing. Use fast-paced graphics to demonstrate statistics, such as increased consumer preference for video content and higher engagement rates compared to other content types. Include text overlays for emphasis.

**Scene 2 (0:20-0:30):**
Present the first easy strategy: “Optimize for Mobile.” Show visuals of video content on different devices. Highlight the importance of mobile-friendly formats and subtitles for a broader reach.

**Scene 3 (0:30-0:40):**
Move to the second strategy: “Engage from the Start.” Use a split-screen to contrast engaging intros with lackluster ones. Include a voiceover emphasizing the need for captivating thumbnails and attention-grabbing openings.

**Scene 4 (0:40-0:50):**
Introduce the third strategy: “Leverage SEO.” Display search engine results and explain how keywords and video descriptions can enhance discoverability. Use animation to illustrate video ranking improvements.

**Scene 5 (0:50-0:55):**
Summarize the key points with bullet points: “Optimize for Mobile,” “Engage from the Start,” and “Leverage SEO.” Use vibrant colors for a quick recap.

**Call to Action (0:55-1:00):**
Encourage viewers to take action with a strong CTA: “Ready to transform your video marketing strategy? Subscribe for more insights and turn your ideas into impact!”

—

**Tone of Voice:** Professional, engaging, and authoritative, designed to resonate with marketers looking to enhance their video marketing tactics. Use concise and impactful language to hold the audience’s attention.

**Graphics/Visuals:** Incorporate dynamic animations, bold text overlays, and contrasting visuals to maintain a fast-paced, viewer-friendly experience. Utilize a color palette that aligns with professional marketing aesthetics.

**Audio:** Upbeat background music to match the fast pace, combined with a clear and articulate voiceover to ensure message clarity.

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You can re-run the tool, make adjustments, or simply send it over to your video creator and get the video made!

AI Video Brief Generator Pricing

Our pricing options are designed to grow with your needs:

• Free Plan – 3 free runs per month to try our tools.
• Pro Plan – $15/month for 100 runs.
• Unlimited Plan – $19/month for unlimited runs.

Upgrade to a yearly membership and enjoy 20% off.

Check out our full pricing breakdown here.

AI Video Brief Generator Styles

With 13 writing styles available, you can explore everything from inspirational approaches to professional tones. Experiment with the formats that work best for your audience and deliver standout content every time.

• Professional;
• Witty;
• List;
• Storytelling;
• Bold;
• Adventurous;
• Friendly;
• Persuasive;
• Empathetic;
• Sassy;
• Classy;
• Casual;
• Comedic.

Other AI Video Marketing Tools

Looking for even more ways to level up your video marketing? StoryLab.ai offers a variety of AI tools for every step of the content creation process:

• Video Titles and Descriptions
• Video Ideas
• Video Hooks
• Video Scripts
• Video SEO
• Social Media Captions for Video Promotion
• And more!

How to Create Great Video Briefs and Communicate with Freelancers

If you’re working with freelancers to produce video content, crafting a clear and effective video brief is key to success. A well-structured brief can make the difference between a smooth collaboration and a frustrating back-and-forth that delays your project. In this guide, we’ll explore how to create great video briefs and communicate effectively with freelancers to get the best results.

Why Video Briefs Matter

A video brief acts as a roadmap for your project. It outlines the key goals, creative vision, and practical details your freelancer needs to execute the job successfully. Without a solid brief, freelancers may struggle to meet your expectations—leading to unnecessary revisions, wasted time, and added costs.

Think of it as the foundation for your video. The better your brief, the stronger and more aligned the final product will be.

Key Components of a Great Video Brief

When creating a video brief, it’s essential to cover all the important details while keeping it concise and easy to understand. Here’s what to include:

1. Project Overview

Start with the big picture. Describe the purpose of the video, the target audience, and the message you want to convey. Be clear about the type of video you’re creating—whether it’s a promo, tutorial, explainer, or social media ad.

Example:
“We’re creating a 60-second animated explainer video to introduce our new app. The goal is to highlight key features and encourage users to sign up for a free trial. Our target audience is small business owners aged 30-45.”

2. Tone and Style

Explain the vibe you’re going for. Should the video feel professional, playful, inspirational, or edgy? Include examples of videos or styles you like. References help freelancers understand your vision without guesswork.

Tip: Link to a few videos on YouTube or Vimeo that capture your desired tone.

3. Script or Key Points

Provide either a full script or a detailed outline of the points you want covered. This ensures the freelancer stays on message and doesn’t miss any critical details.

Pro Tip: If you’re unsure how to structure your script, tools like StoryLab.ai’s AI Video Brief Generator can help you brainstorm ideas.

4. Visual References

If visuals are important, describe your preferences. For example, you might specify color schemes, preferred animation styles, or the kind of shots you want. Again, include references whenever possible.

5. Technical Details

Don’t forget the nuts and bolts:

• Video length
• Aspect ratio (e.g., 16:9 for YouTube, 9:16 for TikTok)
• Format requirements (e.g., MP4, MOV)
• Deadlines

6. Budget

Clearly state your budget upfront. Freelancers appreciate transparency, and it ensures everyone is on the same page.

Tips for Communicating with Freelancers

Once your video brief is ready, it’s time to share it with your freelancer. But communication doesn’t stop there! Follow these tips to keep the project running smoothly:

1. Start with a Kickoff Meeting

Schedule a quick call or video chat to go over the brief. This gives the freelancer a chance to ask questions and clarify details before they dive into the work.

2. Be Responsive

Freelancers may need additional input as they work on your project. Respond promptly to their questions or requests for feedback to avoid delays.

3. Give Constructive Feedback

When reviewing drafts, focus on specific, actionable feedback. Instead of saying, “This doesn’t feel right,” explain what you’d like to change: “The background color feels too dark—could we try a lighter blue instead?”

4. Trust Their Expertise

Freelancers bring valuable skills and creative insight to the table. Be open to their suggestions—you might end up with an even better result than you imagined.

5. Set Milestones

Break the project into stages, such as concept approval, script approval, and final delivery. This keeps everyone aligned and makes it easier to track progress.

Common Mistakes to Avoid

To ensure a successful collaboration, steer clear of these pitfalls:

• Being too vague: Freelancers aren’t mind readers. The more specific your brief, the better.
• Changing the scope mid-project: Scope creep can lead to frustration and additional costs. Finalize your brief before work begins.
• Skipping deadlines: If you don’t provide timely feedback, the project might stall or miss your release date.

Tools to Help You Create Better Video Briefs

Creating a polished video brief doesn’t have to be overwhelming. Here are some tools that can streamline the process:

• StoryLab.ai: Use the AI Video Brief Generator to brainstorm ideas and structure your brief.
• Google Docs: Collaborate with freelancers and keep everything organized in one place.
• Trello or Asana: Manage tasks and deadlines to stay on track.

Wrapping It Up

Great video briefs and strong communication are the cornerstones of successful freelancer collaborations. By providing clear guidance, offering timely feedback, and respecting their expertise, you’ll not only get a fantastic video but also build a positive working relationship.

Ready to create your next video project? Start with a clear, concise brief—and watch the magic happen!