Content Marketing Tips, Tricks, and Strategies
Are you looking to improve your Content Marketing? Check out our top Blog Posts. We share up-to-date Content Marketing Tips, Tricks, and Strategies.
Daily Personal Growth Journaling – 5 Minutes a Day
Daily Personal Growth Journaling - 5 Minutes a Day Self-reflection, Self-direction, Mindfulness, and Purpose Everybody is into personal growth these days. And into storytelling or writing. And rightfully so. At the same time, everybody’s on the cusp of a digital burnout due to [...]
How to Write Better Stories [A 20-Minute Microbook]
How to Write Better Stories. A 20-Minute Microbook. For Humans and Brands That Want to Grow. More. Easier. What you will learn from this book In order to grow, Humans and Brands need to communicate better. To tell better stories, that connect them to [...]
How to Create a Digital Web Publication in 2024
How to Create a Digital Web Publication in 2024 See how you can get started There can be many reasons why the first step can be the most difficult. You are pushed for time, you have little experience with digital content, you don’t [...]
How to Create An Engaging Magazine
How to Create An Engaging Magazine Stand out, engage, convert. How do you measure whether your digital magazine is a success? Sure, you know how many visitors you get. But impressive page views are just the tip of the iceberg. A lot of [...]
AI for SEO. How to use Artificial Intelligence to Boost Rankings
AI for SEO. How to use Artificial Intelligence to Boost Rankings Write More, Experiment more, Improve rankings with the Power of AI What a world we live in, right? We've got so many awesome tools already to make our SEO lives easier and [...]
Will AI Marketing Copy Generators Replace Marketers?
Will AI Marketing Copy Generators Replace Marketers? Not likely. Here's how you should use AI for Content Creation I REALLY do not believe in letting an AI Marketing Copy Generator write your copy for you, from start to finish. Would you; Hire a [...]
Digital Magazines. What Are the Characteristics
Digital Magazines. What Are the Characteristics The anatomy of a great Digital Magazine When mentioning digital magazines, a lot of people think of flippable PDFs in the form of a Flipbook. This notion is a bit outdated, the idea being that you would [...]
Copywriting Tips For Creating Perfect Web Publications
Copywriting Tips For Creating Perfect Web Publications Engaging Writing for Engaging Digital Publications It’s easy to get caught up in the visual design when creating your interactive web publications. With high-res images, rich animations, full-screen video, and endless color, font, and template choices, [...]
Top Revenue Models for Digital Magazines
Top Revenue Models for Digital Magazines Digitizing your magazines opens up new revenue streams The publishing industry is in a constant state of flux and many publishers are looking for new revenue models for online content. Some great examples include fantastic new initiatives [...]
How to Use Facebook Effectively for Your Digital Magazines
How to Use Facebook Effectively for Your Digital Magazines The Power of Facebook Remarketing There are four important things in life: cat videos, quotes by Gandhi, Martin Luther King or the Dalai Lama and pictures of babies, infants and toddlers (in no specific [...]
Why Your Content Deserves a Fresh Look
Why Your Content Deserves a Fresh Look Information overload means fresh content In today’s world we are inundated with information and content, making it impossible to see the wood for the trees. This abundance of information has made us better equipped to filter [...]
The Art and Business of Online Writing by Nicolas Cole
The Art and Business of Online Writing by Nicolas Cole Summary, Review and Best 5 Takeaways in Under Ten Minutes Online writing is an Art and a Business. And Nicolas Cole wants me — and you — to be successful in it. Awesome, [...]
Blog Title Capitalization – Why You Should Do It + Best Practices
Blog Title Capitalization Why You Should Do It And Best Practices I'm sure you've asked yourself at least once or twice why some marketers use capitalization in their blog post titles, others don't and why others choose to only use capitalization for certain [...]
Content Marketing Lessons From Benjamin Franklin
Content Marketing Lessons From Benjamin Franklin How to attract readers and keep them engaged Twenty-five years before the American Revolution, a Philadelphia-based printer rose to prominence and prosperity by publishing content that both entertained and captured the attention of the nation. And in [...]
How to Determine the Purpose of Your Digital Magazine
How to Determine the Purpose of Your Digital Magazine It starts with a vision What’s the purpose of your digital magazine? People often tell me: “I create magazines to inform my customers”. Informing customers however, is just means to an end. If you [...]
Apps vs Responsive Browser Magazines. Which Should You Create?
Apps vs Responsive Browser Magazines. Which Should You Create? Check out the pros and cons. Choosing the right platform for your digital magazine can be quite difficult. At some point you have to make a decision whether you are going to use an [...]
The Importance of Typography on the Web
The Importance of Typography on the Web Pay attention to readability Does this ever happen to you? Peering really close to the screen because the typeface is so small? I often find myself zooming in on web pages because I cannot read the [...]
How To Ensure Your Online Staff Magazine Gets Read
How To Ensure Your Online Staff Magazine Gets Read Simple ideas you can get started with today Do you have any ideas for an online staff magazine? Would you like a digital version of your staff magazine? The Foleon platform allows you to [...]
How to Create more Engaging Website Copy
How to Create more Engaging Website Copy Let's spice it up A large chunk of text, in Arial 12 font is something nobody gets excited about. No matter how great the content, your article will be skipped. You need to be able to [...]
How To Get More Interaction in Your Digital Magazines
How To Get More Interaction in Your Digital Magazines Let's get interactive Connecting to your audience: that is what content is all about. But how do you appeal to your visitor? How do you ensure that your narrative triggers a response? Interactive content [...]
Top Content Marketing Tips, Tricks, and Strategies in a nutshell
Check out a specific blog post where we dive deeper into various content marketing topics.
in a nutshell, Content Marketing revolves around having a deep understanding of your audience and creating compelling content that matches your value proposition and the needs of your audience.
Content Marketing pillars
The two pillars of content marketing are:
We have written articles that dive deeper into both elements.
What you often see is that marketers focus heavily on content creation and see content distribution as a nice to have. They often create an article and share it on Twitter and LinkedIn once or twice. That’s not content distribution and not proper content marketing. Be sure to also check out our blog posts where we dive deeper into the promotion element and make use of the sheet we’ve included which you can use for free. No email signup is needed.
Content Marketing Tricks
Your content marketing strategy is at the base of everything you do. After you have your strategy and goals dialed in, you can look into tactics and tricks to try to increase various KPIs. We share up-to-date content marketing tricks and provide you with tools to become more effective. We show for instance how you can get started with AI Marketing and with our AI-Powered Marketing Copy Generators to reach your goals faster.
Be sure to also check out those articles after you’ve set up your strategy.